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Measuring digital trust in organizations

How about some data on trust?      Let’s quote Computer Weekly:

The vast majority (84%) of IT and business decision-makers in Europe say they acknowledge the importance of digital trust. Still, less than 10% of them have designated a staff member with responsibility for the matter, and only 19% say they measure the maturity of their digital trust practice in any meaningful way.

Even more (86%) say digital trust will be even more important by 2027 than it is today, but only 27% are offering digital trust training to staff.

This is according to pan-European research by cyber association ISACA, which revealed significant gaps between how organizations operate today and what they should be doing to establish leadership and earn customer or user trust in the digital world.

Less than half of respondents also said there was an insufficient external collaboration among professionals in fields deemed critical to digital trust, such as cyber security, data integrity, and privacy.

Why do we care?

I want to observe that if an organization says something is important and doesn’t invest in it (in this case, training), then the thing is not important.    While I inherently believe individuals and organizations can do multiple things at once (yes, you can walk and chew gum simultaneously), it’s a deliberate choice.  

There’s a space here — for those organizations that value trust, there are services to be delivered.    I believe this links to data governance too, and there are services there.    It’s clear those services are not for everyone; it seems… despite the fact they should be. 

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