News, Trends, and Insights for IT & Managed Services Providers
News, Trends, and Insights for IT & Managed Services Providers
Business of Tech | New marketplace data points to consulting

Microsoft has rolled out a series of new laptops with OEM partners.   Windows 11 SE is designed to take on Chromebooks in education and is optimized for Microsoft Edge, Office, and Microsoft’s cloud-based services.  Third-party apps like Zoom and Chrome can be installed via a selection of authorized apps.  

Gartner has new data on the size of the IT market. The analyst says that for 2022, IT spending should exceed pre-pandemic levels by growing 5.1% this year, reaching 4.5 trillion dollars.    Enterprise software, including cloud, will increase the most at 11% year-over-year growth.    The IT services segment — which includes consulting and management services — is expected to have the second-highest spending growth in 2022, reaching $1.3 trillion, up 7.9% from 2021. 

One of those services is cloud migrations from legacy IT, which a study by Achive360 highlights significant barriers around data regulation, security, and uncertain costs.    The report found that only 35% of organizations store more than 50% of their legacy app data on cloud services. Yet more than 80% say their priority is to move their data within 12 months or sooner.

60% said data compliance was a big concern with changing data regulations in California and Europe; security is a huge concern for 55%, especially with the rise in ransomware and the hefty fines if hackers gain access to data, and about 50% said they had uncertainty over budgets for cloud-based IT plus there is a significant lack of IT talent in this area. 

Why do we care?

All the problems highlighted today continue to be those hard ones.   Pick any one of these areas, and it’s a sea of problems to solve and revenue to generate.   Rather than pick any one, I’ll observe that consulting should be coming back into vogue.    Your real value is in being that consultant, far more than keeping the lights on.    Don’t devalue the consultancy.  

Choose your upgrade:

Get the full benefits of Business of Tech Plus

Insider Access

$12/month

Perfect for MSPs and ITSPs that want full interviews, early access, and ad-free listening

  • Programmatic Ad-free private podcast feedSame show, little interruptions
  • Channel Chatter previews1–2 topics with light insights
  • Early access to interview episodesHear it days before public release
  • Monthly Insider BriefTighter analysis you can share internally
  • Extra audio segmentsCut interviews, behind-the-scenes commentary, quick competitive notes
  • Become an Insider for $12/month

    Leadership Access

    $149/month

    Perfect for MSPs and Vendors that run a team and need the extended tactics, executive summaries, and weekly alignment brief

  • All Insider Access benefits plus . . .
  • Invite your teamIncludes access for 5 team members with option to add more
  • Vendor Strategy BriefsThe entire library, plus new analysis every month
  • Channel ChatterAll topics, full insights, complete vendor discussion + sentiment list
  • Quarterly State of the Channel Briefing
  • Monthly AMA submission priorityAsk Dave direct questions, and skip the line
  • Get the Leadership Edge for $149/month

    Vendor Partner

    $500/month

    Perfect for channel companies or vendors looking to deepen their engagement with the show.

  • All Leadership Access benefits plus . . .
  • Get highlighted as a show sponsor You'll get placement in the show notes, throughout the website, and on our dedicated sponsors page.
  • Enjoy regular shout outs You'll be featured in a rotating format during the show
  • Become a show sponsor for $500/month

    Search all stories