HPE has announced an expansion of it’s “as a service” and SMB offerings, which include a smaller starting capacity for HPE GreenLake offerings, and has debuted SMB FlexOffers, which allows distributors and solution provider partners to customise their built-to-order (BTO) products to match unique customer needs. HPE has also improved its Partner Ready onboarding process, making distributors the key point of contact for newly onboarded partners.
Why do we care?
Not groundbreaking news necessarily, simply more data points on the journey.
Each vendor is going to roll out more and more as a service options – count on it. At the event, HPE noted an average of 80% of it’s indirect business goes through its distribution partners, which is logical since it’s not their total business, but the indirect business.
They’ll continue to have both, but more importantly, look for more of these “as a service” versions. You’re not only selling them that way, you’re consuming from the hardware vendors that way too.
Source: Channel Pro UK