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Nine Objections to my eCommerce marketing editorial addressed

I did a podcast that got a lot of attention about using eCommerce in marketing. Lots of comments, pushback and discussion. For me, that's amazing. That's the point. Let's discuss nine of the objections many had with the position.

 

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Fri Mar 5 2021: Google’s ad changes (and why you care), and This Week In SolarWinds

Two things to know today

*   Google's ad changes, and why you care

https://www.washingtonpost.com/technology/2021/03/03/google-ad-tracking-browser/

AND

* This Week In SolarWinds, with a key unexpected lesson

https://www.zdnet.com/article/solarwinds-security-fiasco-may-have-started-with-simple-password-blunders/

https://www.cnn.com/2021/02/26/politics/solarwinds123-password-intern/index.html

https://www.scmagazine.com/access-control/solarwinds-blaming-intern-for-leaked-password-is-symptom-of-security-failures/

https://www.washingtonpost.com/business/2021/03/01/solarwinds-sec-inquiry/

https://thehill.com/policy/cybersecurity/541254-wray-hints-at-federal-response-to-solarwinds-hack?rl=1

https://apple.news/ADJ-UOni4OkGJ8iQqkFNGAw

https://www.washingtonpost.com/politics/2021/03/03/cybersecurity-202-new-government-watchdog-report-highlights-urgent-federal-cybersecurity-risks/

https://www.axios.com/newsletters/axios-login-7b59e9ea-093f-402c-9288-d5b0f9b362b8.html?chunk=1&utm_term=emshare#story1

https://www.scmagazine.com/application-security/cloud-based-dev-teams-shift-security-left-to-avoid-being-the-next-solarwinds/

 

 

Huntress Lab's hack_it:    http://www.huntress.com/hack_it_2021

 

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Thu Mar 4 2021: Microsoft Ignite Roundup, and the Zoom ecosystem come together

Two things to know today

*   First, Microsoft's roundup from Ignite

https://www.theverge.com/2021/3/2/22308962/microsoft-intelligent-speaker-teams-translation-transcription-features

https://www.geekwire.com/2021/microsoft-teams-escalates-slack-rivalry-shared-external-channels-previews-smart-speakers-adds-new-presenter-modes/

https://www.bleepingcomputer.com/news/security/microsoft-announces-windows-server-2022-with-new-security-features/

https://www.crn.com/slide-shows/applications-os/7-major-updates-in-microsoft-teams-and-security-ignite-2021

https://www.theverge.com/22308883/microsoft-mesh-virtual-reality-augmented-reality-hololens-vr-headsets-features

https://techcrunch.com/2021/03/02/microsoft-says-china-backed-hackers-are-exploiting-exchange-zero-days/?guccounter=1

https://www.crn.com/news/security/microsoft-exchange-vulnerability-much-larger-than-company-is-saying-huntress

https://www.ciodive.com/news/digitally-savvy-leaders-C-suite-MIT-sloan/596088/

AND

* What two outlets are saying about Zoom

https://www.businessinsider.com/zoom-creating-new-opportunities-integration-app-developers-2021-3 [https://www.businessinsider.com/zoom-creating-new-opportunities-integration-app-developers-2021-3?nr_email_referer=1&utm_source=Sailthru&utm_medium=email&utm_content=10_things_tech&utm_campaign=Post%20Blast%20sai:%2010%20things%20in%20tech%20you%20need%20to%20know%20today&utm_term=10%20THINGS%20IN%20TECH%20YOU%20NEED%20TO%20KNOW%20-%20ENGAGED%2C%20ACTIVE%2C%20PASSIVE%2C%20DISENGAGED]

https://www.bloomberg.com/news/articles/2021-03-03/work-from-home-tech-recruiters-lure-managers-with-permanent-perk?mc_cid=919aa668d9&mc_eid=70cbbe1cdc

 

 

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Wed Mar 3 2021: IT Stress levels, Unions, Virginia’s Privacy Law, and new ransomware

Three things to know today

*   IT pros stress levels measured

https://www.ciodive.com/news/technology-complexity-stress-pandemic-2020/595916/

https://www.protocol.com/enterprise/oral-history-hugops

* Unions and privacy laws have updates

https://www.theverge.com/2021/3/1/22307415/medium-union-effort-stalls-one-vote-short-majority-cwa?scrolla=5eb6d68b7fedc32c19ef33b4

https://www.washingtonpost.com/technology/2021/03/02/privacy-tech-data-virgina/

AND

* A new ransomware variant to know about

https://www.zdnet.com/article/this-dangerous-ransomware-is-using-a-new-trick-to-encrypt-your-network/#ftag=CAD-03-10abf5f

https://www.zdnet.com/article/free-cybersecurity-tool-aims-to-help-smaller-businesses-stay-safer-online/

 

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Tue Mar 2 2021: Hybrid cloud to explode, French leadership on right to repair, and broadband.. where?

Three things to know today

*   TechAisle says hybrid cloud will explode

https://techaisle.com/blog/444-smb-and-midmarket-hybrid-cloud-adoption-likely-to-explode-exponentially

* The French lead the way on right to repair

 https://www.theverge.com/2021/2/26/22302664/apple-france-repairability-scores-index-law-right-to-repair

https://www.telegraph.co.uk/environment/2021/03/01/right-repair-rules-white-goods-come-force-eu/

 

https://www.independent.co.uk/life-style/gadgets-and-tech/eu-right-repair-technology-decade-b1809408.html

AND

* Which state will surprise you with their surge in broadband?

https://www.cnet.com/news/how-coronavirus-stimulus-funds-helped-one-state-create-a-broadband-miracle/

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Mon Mar 1 2021: A market data roundup, and an increased reliance on service providers

Two things to know today

*   All the market data!   Let's make sense of it.

https://www.channelinsider.com/news-and-trends/sales-channel-automation-IT

https://www.crn.com/slide-shows/networking/the-highest-paying-it-jobs-and-the-lowest-in-2021

https://www.fwbusiness.com/news/article_9f35c9c8-e426-5a60-b548-c166d0a09bb3.html

https://www.axios.com/newsletters/axios-future-bcee9d80-2e3f-4e67-8995-8964bcb94043.html?chunk=0&utm_term=emshare#story0

https://channeldailynews.com/news/ransomware-the-top-attack-type-in-canada-last-year-ibm-report/73332

https://www.axios.com/newsletters/axios-future-bcee9d80-2e3f-4e67-8995-8964bcb94043.html?chunk=1&utm_term=emshare#story1

AND

* Increased reliance on IT providers

https://www.globenewswire.com/news-release/2021/01/26/2164219/0/en/Syntax-s-2021-IT-Trends-Report-Uncovers-the-Pandemic-s-Lasting-Impact-on-IT-and-Security-Investments.html

 

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Cloud Desktops as a stepping stone or full vision: Nerdio’s Vadim Vladimirskiy

A discussion with Vadim Vladimirskiy about the direction of the cloud. Are Virtual Desktops just a stepping stone? Is he worried about Microsoft swallowing the space? Why all the discussion about cost management? And where is this going?

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Fri Feb 26 2021: SolarWinds, Google cancels a smart city, and NSA guidance for all

Three things to know today

*   This week in SolarWinds

https://www.zdnet.com/article/microsoft-says-solarwinds-hackers-downloaded-some-azure-exchange-and-intune-source-code/

https://www.channelfutures.com/security/microsoft-conclusion-on-solarwinds-hack-conflicts-with-other-messages

https://www.darkreading.com/operations/microsoft-releases-free-tool-for-hunting-solarwinds-malware/d/d-id/1340260?_mc=rss_x_drr_edt_aud_dr_x_x-rss-simple

https://thehill.com/policy/cybersecurity/539598-biden-calls-for-creating-rules-on-cyber-tech-to-combat-china-and-russia

https://thehill.com/policy/cybersecurity/540178-microsoft-fireeye-mandatory-breach-reporting-solarwinds-hack

https://www.crn.com/news/security/u-s-senators-aws-infrastructure-used-in-solarwinds-attack

https://www.marketwatch.com/story/russia-assigned-more-than-1-000-expert-engineers-to-execute-solarwinds-hack-says-microsoft-exec-11614116490?link=MW_latest_news

https://www.cnet.com/news/solarwinds-hearing-announced-by-house-committees/

https://www.crn.com/news/security/aws-solarwinds-hackers-used-our-elastic-compute-cloud?itc=refresh

https://www.zdnet.com/article/solarwinds-cybersecurity-spending-tops-3-million-in-q4-sees-20-million-to-25-million-in-2021/#ftag=CAD-03-10abf5f

https://www.crn.com/news/security/solarwinds-to-spend-up-to-25m-on-security-following-attack?itc=refresh

https://www.wsj.com/articles/lawmakers-call-for-ambassador-to-represent-u-s-in-cyberspace-11614076201?mod=rss_Technology

* Google cancels another smart city

https://www.bbc.com/news/technology-56168306

AND

* The NSA issues guidance on zero-trust

https://www.fedscoop.com/nsa-zero-trust-guidance-reference-architecture/

https://media.defense.gov/2021/Feb/25/2002588479/-1/-1/0/CSI_EMBRACING_ZT_SECURITY_MODEL_UOO115131-21.PDF

 

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Sup

Thu Feb 25 2021: Four regulations, How to solve Zoom fatigue, and government IT spending

Three things to know today

*  Australia, EU, California, and the Fed

https://www.theverge.com/2021/2/23/22298199/california-net-neutrality-law-sb822

https://www.washingtonpost.com/technology/2021/02/23/net-neutrality-law-take-effect-california-after-judge-deals-blow-telecom-industry/

https://www.cnet.com/news/australia-passes-law-forcing-google-and-facebook-to-pay-news-publications/ [https://www.cnet.com/news/australia-passes-law-forcing-google-and-facebook-to-pay-news-publications/?nr_email_referer=1&utm_source=Sailthru&utm_medium=email&utm_content=10_things_tech&utm_campaign=Post%20Blast%20sai:%2010%20things%20in%20tech%20you%20need%20to%20know%20today&utm_term=10%20THINGS%20IN%20TECH%20YOU%20NEED%20TO%20KNOW%20-%20ENGAGED%2C%20ACTIVE%2C%20PASSIVE%2C%20DISENGAGED]

https://www.theverge.com/2021/2/24/22283777/australia-new-media-bargaining-code-facebook-google-paying-news?mc_cid=c8fc6286be&mc_eid=70cbbe1cdc

https://www.bloomberg.com/news/articles/2021-02-19/data-gridlock-averted-as-u-k-privacy-rules-set-to-get-eu-nod

https://www.theverge.com/2021/2/24/22298376/biden-sign-semiconductor-shortage-executive-order-apple-amd-playstation

* News you can use on Zoom fatigue

https://www.eurekalert.org/pub_releases/2021-02/su-sri022221.php

AND

* Government IT spending for 2021

https://channellife.co.nz/story/gartner-reveals-latest-forecast-for-government-it-spending

 

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Wed Feb 24 2021: Customers buying habits, help desk, exec investments, and Microsofts new clouds

Two things to know today

*   How customers buy, how help desks work, and exec investment

 https://techaisle.com/blog/443-business-outcomes-based-customer-success-driven-pricing-is-imminent-ready-or-not

https://www.slideshare.net/comptia/help-desk-trends

https://www.ciodive.com/news/coronavirus-economy-job-role-change/595373/

AND

* Microsoft's new industry specific clouds

https://www.ciodive.com/news/microsoft-industry-specific-cloud/595586/

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