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Tariffs Shake Small Businesses: Brace for Shifting Client Budgets and IT Spending Cuts

I said I’d start with the tariffs.  The Trump administration has declared a trade war with the world, implementing globally applied tariffs that have sparked widespread criticism from economists. This new set of tariffs, described as potentially the largest since World War One, is predicted to cost the U.S. economy dearly, with estimates of a sixty percent risk of recession this year, according to JP Morgan’s chief global economist. The stock market reacted swiftly, suffering a staggering loss of approximately six trillion dollars in just two days following the announcement.

A wave of confusion has hit business leaders. Restoration Hardware CEO Gary Friedman expressed his shock during a live earnings call when his company’s shares plummeted by thirty percent following the announcement of tariffs. Despite initial optimism about Trump’s second term, executives are now realizing that the administration’s trade policies could lead to a recession. Recent historical data indicates that nine out of fourteen bear markets since World War II have preceded economic downturns. Additionally, the expected reciprocal benefits from foreign relationships appear to be faltering, as evidenced by Israel’s recent cancellation of tariffs on U.S. goods without receiving any concessions in return.

In The New York Times, Small businesses across the United States are facing a barrage of challenges, including funding freezes, staffing cuts, and significant tariffs imposed by the Trump administration. Ben Coryell, owner of Golden Mountain Guides in Colorado, has seen a surge in customer cancellations for climbing courses, reflecting broader concerns among entrepreneurs about economic stability. According to the National Federation of Independent Business, optimism among small business owners peaked after the recent election but has since waned as funding opportunities dry up. The economist Ufuk Akcigit from the University of Chicago reports that small businesses have been accumulating credit card debt, leading to increased financial vulnerability. The Small Business Administration has announced plans to cut its workforce by over forty percent, raising alarms about its ability to support struggling enterprises. Additionally, steep tariffs on imports are forcing businesses to adjust their supply chains, with some, like Fort Hamilton distillery in Brooklyn, struggling to find alternative suppliers without incurring hefty costs.

The European Union is preparing to respond to recent tariffs imposed by the United States, which have already led to a staggering loss of over five trillion dollars in the US stock market. French government spokesperson Sophie Primas announced that the EU’s response could extend beyond goods to include digital services, potentially impacting major US tech companies like Google, Amazon, and Apple. The EU trade ministers are set to meet to discuss strategies and preserve unity in negotiations with the US.

An analysis by the American Enterprise Institute has revealed a significant mathematical error in the Trump administration’s formula for calculating reciprocal tariffs, potentially inflating the impact of these tariffs by a factor of four. The formula, which was designed to determine tariff rates, simply divides the trade deficit by the total value of imports from each country. This method has resulted in tariff rates being set much higher than necessary to achieve the administration’s objectives. For example, had the calculations been accurate, tariffs on Vietnam would have been set at twelve point two percent instead of an inflated forty-six percent. The White House has yet to respond to these claims.

Why do we care?

Small business owners are left navigating an uncertain future as the economic landscape shifts under their feet.    Let’s talk about customer impact first. Clients across industries may tighten budgets, impacting IT spending and project funding. Providers must be prepared to pivot their service offerings to align with clients’ revised financial priorities.  Not all industries are equally affected by tariffs. Businesses with more domestic focus may remain stable.  

Tariffs will pushing companies to reconfigure supply chains. MSPs can add value by offering consulting on IT infrastructure adaptations, like optimizing supply chain management software or integrating logistics data analytics.

Companies offering cloud services or integrations with platforms like Google, Amazon, and Apple should monitor potential compliance and availability issues, particularly for international clients.