News, Trends, and Insights for IT & Managed Services Providers
News, Trends, and Insights for IT & Managed Services Providers

Pia CEO Gerwai Todd has resigned after approximately one year at the helm of the help desk automation platform, transferring leadership to an executive group. Todd, who co-founded TimeZest, a scheduling automation tool provider, will continue his role there. In a statement, Todd emphasized the importance of having a dedicated leader for Pia, stating that leading two companies was more challenging than anticipated. Pia acknowledged Todd’s contributions, including the launch of the AITriage help desk ticket offering and expanding its customer base, particularly in the United States. As part of its transition, Pia will form a growth advisory committee to guide the company’s future direction while searching for a new CEO globally.

Christian Pacheco founded Pia in March 2022, an offshoot from his Virtual IT Group, founded in April 2015.   Christian is listed as Managing Director for Pia. 

I had some questions… so I asked, and the Pia team replied.  

First, in regards to Christian, quote “It should also be highlighted that whilst continuing in his capacity as the major investor, Christian is not involved in the day-to-day operations of Pia, with the founding exec team and shareholders continuing to be solely involved in driving the business, whom had all been a part of VITG. This includes Aron Hardy-Bardsley (Chief Technology Officer), Nic Ferraro (Chief Strategy Officer) and Terry Irons (Chief Information Officer/CISO), in addition to David Apolo (Chief Financial Officer).”

Why do we care?

I want to highlight something – dual CEO positions rarely work.   First, assume you are not Elon Musk, nor is anyone else handling dual CEO roles.  Based on statements, it seems Gerwai was intending to transition out at TimeZest, but that didn’t work.    I have a bias of like for Gerwai, as I’ve known him for a long time.   

The team there highlights the “highly competent and seasoned leadership team in place managing the daily operations of the business.”  

Success will depend on maintaining operational stability, reassuring customers, and selecting a leader capable of scaling the company in a competitive and evolving market.     I’m watching for that execution.   

Choose your upgrade:

Get the full benefits of Business of Tech Plus

Insider Access

$12/month

Perfect for MSPs and ITSPs that want full interviews, early access, and ad-free listening

  • Programmatic Ad-free private podcast feedSame show, little interruptions
  • Channel Chatter previews1–2 topics with light insights
  • Early access to interview episodesHear it days before public release
  • Monthly Insider BriefTighter analysis you can share internally
  • Extra audio segmentsCut interviews, behind-the-scenes commentary, quick competitive notes
  • Become an Insider for $12/month

    Leadership Access

    $149/month

    Perfect for MSPs and Vendors that run a team and need the extended tactics, executive summaries, and weekly alignment brief

  • All Insider Access benefits plus . . .
  • Invite your teamIncludes access for 5 team members with option to add more
  • Vendor Strategy BriefsThe entire library, plus new analysis every month
  • Channel ChatterAll topics, full insights, complete vendor discussion + sentiment list
  • Quarterly State of the Channel Briefing
  • Monthly AMA submission priorityAsk Dave direct questions, and skip the line
  • Get the Leadership Edge for $149/month

    Vendor Partner

    $500/month

    Perfect for channel companies or vendors looking to deepen their engagement with the show.

  • All Leadership Access benefits plus . . .
  • Get highlighted as a show sponsor You'll get placement in the show notes, throughout the website, and on our dedicated sponsors page.
  • Enjoy regular shout outs You'll be featured in a rotating format during the show
  • Become a show sponsor for $500/month

    Search all stories