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IDC: Digital Parity and bold SMB predictions

IDC with their new IT outlook for 2021.    The company is indicating that the drop in IT spending will be more less than predicted, anticipating a drop to 1% growth this year rather than the 3% decline initially predicted.  The report focuses on three major initiatives, and I’ll cover two. 

Digital Parity – the idea of having remote and in office workers at the same connectivity and tools level.     

Prediction: By 2023, 75% of the G2000 will commit to providing technical parity to a workforce that is hybrid by design rather than by circumstance, enabling them to work together separately and in real-time.

Prediction: By 2022, an additional $2 billion will be spent on desktop and workspace as a service by the G2000, as 75% of them incorporate employees’ home network/workspace as part of the extended enterprise environment.

New Customer Demands: addressing the continued personal health issues of consumers.

Prediction: By 2023, 75% of grocery ecommerce orders will be picked up curbside or in store, driving a 35% increase in investment in onsite or nearby micro-fulfillment centers.

Prediction: In 2021, 40% of development activities will reprioritize design and user interface to support contactless process automation.

And a bold prediction about SMBs:  : At least 30% of SMBs will fail by 2021 leading to a new wave of microbusiness-powered and ecosystem-first disruptors by 2023. These microbusinesses will be single employees that leverage the power of a digital platform to obtain and fulfill work.

Why do we care?

This concept of Digital Parity is one I’m going to continue to explore, as it makes so much more sense than “work from home”.   Designing a true hybrid workforce that is productive anywhere.

That connects with digital health as well – that is another form of that digital parity, simply focused on healthcare and addressing personal health – including continued social distance.

So, we care because of the massive services opportunity here, and it’s certainly more expansive than just technology.  This impacts HR, financials, business strategy – it’s truly expansive.  

Finally, let’s acknowledge that microbusiness front.     This has traditionally been considered a more difficult area for technology services providers – well, if 30% of SMBs will fail, and lead to these disruptors, now is the time to start thinking about how to deliver THEM services too.

Source: Channel Life NZ